The 2014 Fiesta, which gets the new Ford corporate fascia up front, will feature a 6.5-inch LCD touchscreen in the dash. Ford said the previous screen in the Fiesta was 4 inches, but it was not a MyFord Touch screen. Rather, it was used solely to display radio information. And it was monocrhomatic. The new MyFord Touch screen is, of course, full-color, and it’s smaller than some of the MyFord Touch screens offered in current Fords. The 2013 Fusion featured an 8-inch screen, for example.
Among other improvements Ford says it has made to the 2014 Fiesta’s infotainment and connectivity features, it says pairing a phone via Bluetooth is now simpler, voice recognition software now allows users to speak more naturally, and controlling navigation and radio tuning by voice involves less words and steps.
Ford Cross-Vehicle Marketing Manager Michelle Moody said, ““We are seeing strong brand lift from MyFord Touch amongst in-market shoppers, with 65 percent of those intending to purchase a vehicle reporting SYNC definitely plays a role in their purchase consideration. Take rates for MyFord Touch on new vehicle orders, such as the 2013 Escape and Fusion, continue to outpace our internal projections. We expect the same trend for Fiesta.”
Courtesy of technologytell.com
No comments:
Post a Comment